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Ford, proud to be one of the Greenest Brands around

Posted: July 14, 2014

Ford is a company dedicated to sustainability and protecting the environment. Part of this plan is aggressively stepping up its plans to conserve water in all its facilities, worldwide.

Last year, Ford reduced per vehicle water usage by 30 percent from a 2009 baseline meaning it reached its goal 2 years ahead of schedule. There are future plans to cut water use even further by another 2 percent.

Ford will also begin asking suppliers, especially in high water risk areas to report water consumption to aid water conservation. This is a step towards helping Ford highly reduce its environmental footprint.

Ford has also invested R21 million in the new Waterwaste Treatment Plant, which facilitates the manufacturing of the Ranger at the Silverton Plant.

Changes that Ford has implemented at facilities include piping to keep potable water separate, recycling water and replacing concrete to be more ecologically friendly. This has resulted in a 58 percent water reduction per vehicle.

Globally Ford strives to improve water conservation by setting yearly reduction targets. These include cutting global water use by 61 percent, saving 37 million litres in 13 years.

Water conservation is part of the reason that Ford has earned first place on the annual list of Interbrand’s 50 Best Global Green Brands.

Ford has won awards for its environmental responsibility, sustainable manufacturing and greater transparency.

You can rest assured that when you buy a Ford you are investing in a company that cares about both people and the environment.